Online communities are now an integral part of many businesses and many large organisations already have communities. But what are they and what value they bring in? Let’s have a look
Support Communities: Global biggies like ‘Apple’ have a support community which enables customers to discuss issues. Brand Advocate Community: It allows businesses to leverage their most passionate customers to get more brand advocates. Members of these communities are rewarded for participation as well. Insight Community: It consists of customers, partners, employees, fans, donors, etc. They are meant for getting valuable feedbacks.Having an online community for a business serves many valuable purposes.…
